Social Media

 

 









      What is Social Media?

Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks. The Office of Communications and Marketing manages the main Facebook, X/Twitter, Instagram, LinkedIn, and YouTube accounts.


We offer an array of tools, including one-on-one consults with schools, departments and offices looking to form or maintain an existing social media presence to discuss social media goals and strategy, as well as offer insights and ideas. Before creating any social media account, you must submit the Account Request Form. Be sure to check with your school’s communications office for any school specific regulations or branding guidelines.

        






















Here are some examples of popular social media platforms and their purposes:

1. **Facebook** - A platform for connecting with friends, sharing updates, photos, and joining groups around shared interests.
   
2. **Instagram** - Primarily focused on photo and video sharing, it is popular for influencers, brands, and users to post images and short videos.

3. **Twitter (now X)** - A microblogging platform where users share brief updates, news, and opinions, often in real-time.

4. **LinkedIn** - A professional networking site where individuals share work experiences, seek job opportunities, and connect with colleagues.

5. **TikTok** - A platform for short, engaging videos, often with music, challenges, and viral trends.

6. **Snapchat** - Known for disappearing messages and photos, Snapchat also features Stories and Discover for content sharing.

7. **Pinterest** - A platform where users can pin images, ideas, and inspiration on digital boards, often used for projects, crafts, and fashion.

8. **YouTube** - Video sharing platform where users can upload, share, and comment on videos, ranging from tutorials to entertainment.

These platforms cater to different content types and audiences but are all widely used for connecting and sharing online.


The following short video examples can further explain.








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